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The Digital Vending Machine® from Bango (Bango DVM™) consolidates and standardizes all subscription bundles from all content providers across all resellers and their channels to market. It delivers consistent consumer experience and in-life management, predictability of offer delivery and brand safety, while opening new advanced subscription bundling models that enable brands to innovate and differentiate. For example, imagine you’re selling three subscriptions today: a streaming service, a cloud storage plan, and a fitness app, each through its own direct integration. Creating a fourth offer that combines all three can mean changing three codebases and reconciling three billing cycles. With the Bango DVM, that combination becomes a simple offer definition. The shared entitlement, lifecycle, and billing capabilities are already established and ready to launch. This document outlines the reasons for migration, and the simple steps required to move new and existing subscribers, without disruption. Migration brings consumers and their active subscriptions into the Bango DVM without disrupting their service or requiring them to re-subscribe. Once migrated, the Bango DVM takes over the full subscription lifecycle for each consumer: unifying offer and entitlement management, renewals, upgrades, billing and charging, reporting and more.

Why migrate

Most subscription bundling partnerships start one integration at a time. Each new partnership means another API, another set of billing rules, and another set of support flows to build and maintain. The cost isn’t just the first connection. It continues for the life of the partnership. That cost compounds. Ten content providers can mean ten entitlement models, ten ways a subscription can fail, and ten sets of edge cases for support teams to learn. Every new bundle has to work around whichever partner integrations it needs. Digital Vending Machine® (Bango DVM™) gives you a simpler path. One connection gives you a shared operating model for entitlements, lifecycle management, billing, and charging across the subscriptions you sell. Instead of starting another integration project every time you add or combine services, you define the offer in the DVM Offer Catalog and use the same model underneath. This works in either direction. A reseller can consolidate content provider connections, and a content provider can consolidate reseller connections. One connection replaces many separate ones and gives you a simpler foundation for growing your offer range.
Comparison of multiple direct integrations with one connection through Bango DVM.

Direct integrations multiply. Bango DVM replaces them with one connection.

Migration moves your existing consumers onto that model without asking them to sign up again. You keep the consumer relationship and support continuity. What changes is the technology running underneath.

DVM migration preserves current state

Bango DVM imports the current state of each entitlement and the lifecycle timestamps provided for that migration. That can include when the entitlement was created, activated, suspended, or terminated. Exactly which dates carry across depends on the source data and the migration design.
Supported entitlement states and lifecycle events used during migration.

Migration imports the current state of each entitlement.

Migration doesn’t recreate the full history of every change that happened before cutover. Keep the historical record in your own systems if you need it for reporting or compliance.

From standalone entitlements to Consumer Offers

An entitlement is a record of what a consumer can access and whether that access is on or off. That’s entitlement management, but it’s only part of the subscription lifecycle. A migrated subscription now sits inside the Offers-based DVM. A Consumer Offer brings together three distinct parts:
  • Entitlement(s) define which product or products the consumer can access and the current state of that access.
  • Plan Lifecycle is the lifecycle engine. It drives renewals, upgrades, downgrades, pauses, and cancellations.
  • Billing Plan is the billing record that follows the Plan Lifecycle. It records what has been charged and what is charged next.
They work together, but they aren’t the same thing. The Plan Lifecycle decides how the subscription moves through its lifecycle. The Billing Plan records the billing state that follows that lifecycle. The same structure applies whether a consumer signs up through Bango DVM or arrives through migration. It’s also the model used for multi-party bundles. A Consumer Offer can contain more than one entitlement, so one offer can represent access to multiple products. That doesn’t mean every migration combines existing entitlements into one Consumer Offer. Whether that is supported depends on the migration capability and the design agreed for that migration.
Mg Consumer Offer Structure

A Consumer Offer brings together entitlements, Plan Lifecycle, and Billing Plan as distinct parts.

Renewal-cycle alignmentRenewal-aware behavior depends on the Plan Lifecycle having the right lifecycle data. If your migration provides the data needed to align the Plan Lifecycle to the consumer’s existing renewal cycle, renewal-driven capabilities can use that cycle. If it doesn’t, the consumer can still migrate, but capabilities that depend on the true renewal cycle can be limited.The Billing Plan follows the configured Plan Lifecycle. It doesn’t create the missing renewal-cycle data itself.

Plan the migration

Migration runs in seven controlled phases: data preparation, sandbox testing, execution and cutover, then post-migration verification, validation and monitoring. The cutover plan defines when the existing consumer base and new sign-ups move from the old integration to the Bango DVM. They don’t have to move on the same schedule.
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Seven phases, one controlled migration.

Before you start

Get these foundations in place before you prepare a production batch:
  • You are set up, onboarded and tested in the DVM Sandbox.
  • Your offers exist in the DVM Offer Catalog, so every migrated subscription has a configured offerId to attach to.
  • You can export the consumer and entitlement data needed for migration, including status and the relevant dates.
  • Your notification endpoint is ready for the DVM lifecycle notifications used by your integration.

The seven phases

PhasePhase nameWhat happens
1PreparationExtract the current consumer and entitlement data and map it to the migration schema: consumer/customer identifier, product key, status, and the relevant dates. Add provider-specific validation or enrichment where the migration needs it.
2TestingRun representative data through a sandbox test environment first. Nothing here touches production. This is where you catch schema mismatches, missing fields, product-mapping problems, and bad assumptions before a live migration.
3ExecutionImport and validate the migration files, then run the migration service. It creates the DVM entitlement and Consumer Offer records and establishes the configured Plan Lifecycle and Billing Plan. It doesn’t re-provision an entitlement that already exists at the content provider.
4CutoverMove the agreed subscription operations onto Bango DVM. Entitlement and lifecycle ownership follow the operating model you’ve agreed. Billing and charging are a separate decision and can stay outside Bango DVM.
5VerificationConfirm that each Consumer Offer was created correctly, linked to the expected entitlement or entitlements, and has the expected lifecycle and Billing Plan state. Anything that doesn’t match is surfaced for resolution.
6ValidationTest the lifecycle of migrated data. For example, for a migrated Pending entitlement PENDING, validating the lifecycle with requesting activation info; update and cancel.
7MonitoringOngoing active monitoring of live subscription services, including new sign-ups and activations as well as active subscription lifecycles that have been migrated.

Prepare the data Bango DVM needs

Two files drive the migration service. Together, they describe the entitlement being moved and the Consumer Offer that will manage it in Bango DVM. Depending on the migration, a Bango team may build those files from a simpler source file after validation or enrichment.

Fields to understand before mapping

  • Consumer/customer identifier: the value used to identify the consumer for the route. How that value is shared or mapped to a content provider depends on the integration. Some migrations have to preserve an existing provider identifier. Netflix PAI continuity is one example.
  • Offer ID: identifies the configured Offer in the DVM Offer Catalog used to create the Consumer Offer. The Offer defines the products, product tiers, and plan configuration available to that Consumer Offer.
  • Product key: identifies the product or product tier used by the entitlement. For some content providers, it also maps to provider-specific product information.
  • Notification URL: the endpoint used for the DVM lifecycle notifications configured for the integration.
For full field-level definitions, see the Migrations reference.

Protect the migration

Keep data secure

Migration files move through the secure transfer path agreed for the project and are loaded into the migration environment before processing. A migration can touch a large consumer base, so keep a clear input and output file trail. You need to be able to show what was submitted, what was processed, and what needs to be resolved.

Reconcile source data before you trust it

Source records don’t always match the current subscription state. Statuses can drift, dates can be missing, and provider-specific mappings can change. Validation and enrichment are specific to the migration. For Netflix, for example, Bango checks each PAI against Netflix’s Subscription Status API to retrieve the current status, Offer ID, and Bundle ID before the DVM migration records are prepared. Other content providers can need different checks.
Data Reconciliation Flow 2

Validate provider-specific data before you trust it for migration.

Why reconciliation matters If your source record and the content provider disagree about the current subscription state, resolve or exclude that record before it becomes a DVM entitlement.

Stay in control during cutover

You don’t have to move the whole consumer base in one step. The migration service supports controlled batches with validation between them.
  • Start with a small batch to prove the pipeline, review the result, then increase the batch size as confidence grows.
  • Set fail-fast thresholds so processing stops if failures go above the agreed tolerance.
  • Use migration recovery to restart or resume records in failed or incomplete migration states.
  • Handle successfully migrated records that need to be rolled back through the rollback or termination process agreed for that migration.
  • Leave gaps between batches when you need more time to evaluate the result. You don’t have to migrate every day.
The overall schedule depends on volume, source-data quality, provider-specific validation, and how much time you want between batches for review.

Work with a Bango delivery team

A Bango team can work with you from kickoff to launch. The team reviews your design against the DVM model, confirms the Consumer Offer, Plan Lifecycle, and Billing Plan configuration, and supports testing in the DVM Sandbox before production activity starts. During execution, the Bango team will validate the migration data, run the import, and monitor processing. If a batch reaches its error threshold, processing can stop while the failed records are investigated. Different content providers add provider-specific identity, product-mapping, and operational requirements. For an example, see Migrating a Netflix integration to DVM.

Questions we get asked

Do I have to migrate every consumer at once?

No. Migrate in controlled batches over the timeline agreed for the project.

What happens to new sign-ups during migration?

That depends on the cutover plan. New sign-ups can move to DVM on a different schedule from the existing consumer base.

How long does a migration take?

It depends on volume, source-data quality, provider-specific validation, and the agreed batch schedule. Migration timing is planned for each project and Bango can provide a guide to timing with these inputs.

Does the process work for any content provider?

The migration engine powers all migrations and is reusable across content providers, but the validation, identity mapping, product mapping, and cutover steps can differ. See this Netflix guide for an example.

What if my records are wrong or incomplete?

The migration design defines how source records are validated and reconciled before import. Records that can’t be validated are held back or reported for resolution instead of being migrated without verification.

Do I need to change my code before migration?

The migration itself runs through the migration capability of DVM. It doesn’t replay the live integration APIs. Your production integration to DVM still needs to be onboarded and tested for the operations that move to DVM at cutover.

What happens to historical consumer data?

DVM imports the current entitlement state and the supported timestamps supplied for the migration, not the full historical change log. Keep historical records in your own systems if you need them for reporting or compliance.

Can I migrate from more than one content provider at the same time?

Yes, if the project is planned that way. Each content provider still follows its own validation, mapping, and cutover plan. Contact Bango for case studies and examples where this has been part of the plan.

Can I pause partway through?

Yes. Batches don’t have to run back-to-back. The migration service supports controlled execution and recovery of failed or incomplete migration states.

Does migration change my commercial terms with a content provider?

No. Migration changes the technical route and operating model. It doesn’t change your commercial agreement with the content provider.

What if I can’t provide the existing renewal cycle?

The consumer can still migrate. The Consumer Offer, Plan Lifecycle, and Billing Plan are created from the configured offer and the lifecycle data available to the migration. Renewal-aware behavior that depends on the consumer’s true cycle needs that cycle to be available to the Plan Lifecycle.

Can a Consumer Offer contain more than one entitlement?

Yes. The Consumer Offer model supports multiple entitlements for a bundle. Whether you can combine existing entitlements into one Consumer Offer during migration depends on the migration capability and the design agreed for that migration.

Next step

Talk to your Bango contact to plan the migration, or start with the Migrations overview.